Blog - 5 social media marketing trends every business should adopt
Social Media, a term that was nowhere in the picture just ten years ago is now ruling the internet world right now. You may know social media marketing is in fact just word-of-mouth powered by technology. Almost everyone has created account in Facebook, Twitter, Google Plus, LinkedIn, Flickr, Instagram and are using it right now. Every interaction you have through the above said social media platform has the potential to reach many new contacts & prospective clients. That is what social media is about right now.
If you have heard about it, then what about your customers? Obviously they too will be using it. You would have done one or two things already but to catch up with them you should first catch up with the trend of using this platform for marketing purposes. Here we have discussed on the top trends that will keep you on the right track across all your social media campaigns.
#1 – Content is the King:
Content is always the ruler in this world. What and how you say is what matters. A good quality, original content that projects your business services & products, targeted to the right audience will definitely attract the customers towards you.
#2 – Attract Visually:
Visuals attract people. Social media is filled with image based contents. Present contents with engaging visuals or present content itself visually. Generally, Good content with visually rich images attracts more visitors than content without visuals.
#3 – Go Smart, Go Mobile:
Users have moved from desktops and laptops to smart phones a long ago. Top companies are targeting their clients through mobile strategies. Focusing on Mobile friendly strategies is a wise Social media marketing strategy to bring your customers on board.
#4 – Blog your way:
Blogs are still a dominant way to attract customers. Like we said, content is always the king. A blog not only brings traffic to your website but it also impacts the way your customers think about your company / brand / services. Be a thought – leader.
#5 – Social Commerce:
E-commerce industry has grown big these days. Social media like Facebook are giving E-commerce services where customers can shop products through Facebook itself. If your business is related with E-commerce then start selling your products through these platforms too.
These days, world is revolving around social media. By adopting this you can create a brand identity besides communication and interaction with target audience. Our day to day activities are filled with share, likes, +1, re tweets. Adopt the trends, involve social media into your marketing strategies, plan & execute them creatively and reap benefits.
Contact our executives to discuss about how well we can plan, execute Social media marketing strategies for you. We are best at it.