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Market leaders in the manufacture of air compressors and automobile service station equipment |
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Client |
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The client is the market leader and largest manufacturer of air compressors and automobile service station equipment. |
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Problem |
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The client wanted to know the customers’ feedback about the performance of their products on a long-term basis. The client also wanted to disclose their financial results to the investors periodically. |
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Technology Solution |
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| ANGLER proposed a B2C interactive website, so that the client can get to know the customers’ feedback/rating about the products directly. The product registration form enabled the customers to review the products based on their performance. It also enabled the customers to avail the service support from the client. |
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The website allowed investors to view the latest financial results and annual report online.
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Benefits |
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The B2C interactive website allowed the client to re-align the production schedule based on the customers’ feedback. It also enabled the client to better support the customers by knowing their exact requirements online. The News & Achievements and Investor Relations module acted as channel to the outer world for the company. Online Business Feedback form enabled the client to assess the customers’ preferences and feedback and plan their activities based on the feedback.
The client benefited by knowing the exact feedback/information from the visitors and customers. It helped the company to plan their business strategy to better serve the customers.
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